That is a shame but sadly for startups it does happen. It the last 1990s I worked for a startup which was to have product in Circuit City and Best Buy.
Sadly the (x) Manager took the paper orders and had the Production of said orders before the final commit from CC or BB.
That paper order for about 50,000 units at a tune of about $8 Million coffined the company. Business, production and finance models were a tad different then - They sold all the stock sub-production cost just to empty the warehouse of it.
Maybe Jolla will be able to recover, and indeed turn things around.